The A/E/C Marketer’s Field Guide to Artificial Intelligence

Thursday, March 16, 2023, 01:00 – 2:00 PM
Presented by Frank Lazaro, Director of Client Services, Corporate Environmental Risk Management, L.L.C.

The Artificial Intelligence (AI) revolution has already made a tremendous impact in the general fields of sales and marketing and it is going to impact the way A/E/C marketing professionals approach their efforts, particularly around proposals. AI technology allows for more accurate predictions about client behavior and offers invaluable insights into client needs.

With AI at your side, A/E/C marketers tap into a new way to respond faster to potential opportunities. Join us in the FREE one-hour webinar to get industry-specific tactics and strategies you should implement NOW to get ready for, and to get the most out of, your sales activities to drive revenue by using AI.

In this fast-paced presentation, you learn:

1. The business case for AI is and how it will change A/E/C marketing strategies.
2. An overview of AI tools and resources for A/E/C marketers.
3. Specific examples of how to use AI in A/E/C proposals and marketing efforts.
4. How to deal with common concerns and objections to using AI.
5. Plus much more!

If you are an A/E/C marketer, firm leader, or anyone who touches proposals and marketing efforts, don’t miss this free webinar!

About your presenter:
Frank Lazaro is the Director of Client Services at Corporate Environmental Risk Management, L.L.C., (CERM) an environmental, engineering and program management firm. Frank has more than 25 years of experience in marketing and sales and is a results-driven leader with experience that spans multiple industries and verticals. He has a passion for technology, marketing, creating products and initiatives that build revenue and drive profitable growth across multiple industries. At CERM, Frank is responsible for the firm’s marketing and business development, brand management, customer service, and marketing operations.